2026-11-12 · 3 min read

Stop guessing: track what brings customers

The tracking setup every business website needs in GA4 and Meta.

Visits and likes do not pay bills. Forms, calls and WhatsApp clicks do. Good tracking shows which channels bring them.

What to track

Analytics & Tracking
Concept project: Analytics & Tracking
  • Form submissions and quote requests.
  • Phone and WhatsApp clicks.
  • Purchases and their value.

Setup steps

  1. Install Google Tag Manager.
  2. Configure GA4 with key events.
  3. Connect Meta Pixel and Conversions API.
  4. Build one simple monthly dashboard.

Once tracking is right, every marketing decision gets easier.

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